Dustin Leer, Senior Creative Producer
Production Leadership for Complex, Global Campaigns
I design and lead production frameworks that enable ambitious creative work to ship — aligning teams, vendors, and stakeholders across complex pipelines and global delivery.
P009 → Riot: Valorant Champions
With the 2023 VALORANT Champions Tour approaching, our friends at Riot Games asked us to craft a new identity and graphic system for the event — an annual esports competition hosting the top teams of the popular first-person shooter game. The theme of the 2023 championship was ONE MORE — a universal call to action and rallying cry for one more round, one more kill, one more victory. We took this one all the way from the pitch phase through to the Finals of this global tournament, which took place at the Forum in Los Angeles.
See a full project case study at buck.co
Role: Senior Producer / Production Lead
Campaign: Riot Valorant Champions (Event Branding)
Studio: BUCK
Client: Riot (D2C)
Agency: Direct to Client (D2C)
Campaign: Riot Valorant Champions (Event Branding)
Studio: BUCK
Client: Riot (D2C)
Agency: Direct to Client (D2C)
Credits
BUCK
Executive Producer
Justin Harris
Creative Director
Robert Bisi
Associate Creative Director
Mike Payne
Producer
Dustin Leer
Art Director
Kevin Heo
Nicolas Gloazzo
Animation Director
Mercy Lomelin
Brand Strategist
Asia Hunt
2D Animation Lead
Lauren Tom
Design
Danilo Rodrigues
Diego Morales
Kevin Heo
Nicolas Gloazzo
Wesley Chen
Yi Zheng
2D Animation
Dan Cantelm
Daniel Coutinho
Fabian Morison
Lauren Tom
Luke Barker
Nick Brown
Nicole DiLeo
Sean Merk